JOB TITLE

 

SALES & MARKETING EXECUTIVES

NATURE OF JOB

FULL TIME

INDUSTRY

FMCG

SALARY

KSHS.35,000

JOB LOCATION

ELDORET & RUIRU

 

DUTIES AND RESPONSIBILITIES

Sales & Revenue Generation

  • Actively sell company products within the assigned territory to meet and exceed set sales targets
  • Identify new customers, distributors, wholesalers, and retail outlets to grow market coverage
  • Follow up on leads and convert prospects into active customers
  • Negotiate prices, discounts, and terms within approved company guidelines
  • Ensure timely order placement and coordinate deliveries with operations teams

Market Development & Brand Visibility

  • Conduct regular field visits to ensure product availability and visibility in outlets
  • Implement merchandising standards including shelf arrangement, branding, and promotions
  • Support execution of marketing campaigns, activations, roadshows, and product launches
  • Monitor competitor activities, pricing, promotions, and market trends and provide feedback to management

Customer Relationship Management

  • Build and maintain strong relationships with existing customers to ensure repeat business
  • Handle customer inquiries, complaints, and product issues professionally and promptly
  • Educate customers on product features, benefits, and usage
  • Maintain an updated customer database and sales pipeline

Reporting & Administration

  • Prepare and submit daily, weekly, and monthly sales performance reports
  • Track sales activities, customer visits, and orders accurately
  • Maintain proper documentation for sales transactions and customer agreements
  • Provide accurate sales forecasts to support planning and stock management

Collections & Compliance

  • Follow up on payments and ensure collections are done within agreed credit terms
  • Minimize bad debts by monitoring customer credit limits and payment behavior
  • Ensure all sales activities comply with company policies and ethical standards

Teamwork & Continuous Improvement

  • Work closely with marketing, logistics, and finance teams to achieve business goals
  • Participate in sales meetings, training sessions, and performance reviews
  • Continuously improve product knowledge, selling skills, and market understanding
  • Provide suggestions for improving sales processes and customer engagement

KEY REQUIREMENT SKILLS AND QUALIFICATION

  • Diploma in Sales & Marketing or a related field
  • 2–3 years of relevant sales experience in a fast-paced environment
  • Experience in FMCG sales will be a strong added advantage
  • Strong communication and interpersonal skills
  • Proven selling, negotiation, and persuasion abilities
  • Target-driven with a results-oriented mindset
  • Ability to build and maintain strong customer relationships
  • Excellent planning, time management, and organizational skills

 

HOW TO APPLY

  • If you meet the above qualifications, skills and experience share CV on This email address is being protected from spambots. You need JavaScript enabled to view it.
  • Interviews will be carried out on a rolling basis until the position is filled.
  • Only the shortlisted candidates will be contacted.