JOB TITLE

 

SALES & DIGITAL MARKETING MANAGER (COSMETICS)

NATURE OF JOB

FULL TIME

INDUSTRY

COSMETICS

SALARY

KSHS. 50,000-70,000

JOB LOCATION

NAIROBI

 

DUTIES AND RESPONSIBILITIES

Sales Management

  • Develop and execute sales strategies to achieve company targets and revenue goals.
  • Identify, build, and maintain strong relationships with key clients, including beauty shops, pharmacies, and supermarkets.
  • Oversee the sales team, set individual targets, and provide guidance and performance evaluations.
  • Conduct regular market research to identify trends, competitor activities, and customer preferences to inform sales strategies.
  • Negotiate and close deals with key accounts while ensuring excellent customer service.

Digital Marketing

  • Create and execute digital marketing campaigns across platforms such as social media, email, and Google Ads to drive online sales and brand awareness.
  • Manage the company’s e-commerce presence, ensuring optimal performance and user experience.
  • Analyze digital marketing performance metrics to optimize campaigns for maximum ROI.
  • Collaborate with design and content teams to develop high-quality, engaging content for digital platforms.
  • Monitor industry trends in digital marketing and beauty products to stay ahead of the competition.

Team Leadership

  • Recruit, train, and mentor a high-performing sales and marketing team.
  • Conduct regular training to enhance product knowledge and sales skills within the team.
  • Foster a results-oriented culture while encouraging teamwork and professional growth.

 

Brand Development

  • Ensure consistency in brand messaging and positioning across all channels.
  • Represent the company at industry events, exhibitions, and networking opportunities to expand market presence.

KEY REQUIREMENT SKILLS AND QUALIFICATION

  • Degree in Marketing, Business Administration, or a related field
  • 5+ years of proven experience in sales and digital marketing, preferably in the beauty/cosmetic industry
  • Strong understanding of beauty industry dynamics, including distribution to beauty shops, pharmacies, and supermarkets.
  • Demonstrated ability to sell beauty products both online and offline.
  • Proficiency in managing e-commerce platforms and digital marketing tools.
  • Excellent leadership and team management skills.
  • Strong negotiation and interpersonal skills.
  • Knowledge of emerging digital marketing trends and tools.

 

HOW TO APPLY

  • If you meet the above qualifications, skills and experience press the Apply button.
  • Interviews will be carried out on a rolling basis until the position is filled.
  • Only the shortlisted candidates will be contacted.

APPLY