SALES MANAGER

JOB SUMMARY

The Sales Manager will be responsible for developing and executing sales strategies to drive business growth, increase client acquisition, and expand the company's Loan book and insurance portfolio. This role involves managing the sales team, building relationships with clients, and ensuring the achievement of all sales targets while maintaining compliance with the organization’s Policy.

DUTIES AND RESPONSIBILITIES

• Develop and implement sales strategies to grow the loan book, insurance and customer base.
• Identify new market opportunities and partnerships to expand financial products and services.
• Conduct market research to understand customer needs and competitive trends.
• Lead efforts to acquire new clients, including individuals and businesses.
• Maintain strong relationships with existing clients to ensure retention and repeat business.
• Provide financial advisory services to clients and recommend suitable loan products.
• Recruit, train, and supervise sales officers to ensure high performance.
• Ensure the team meets the set targets by monitoring team performance through KPIs and provide coaching as needed.
• Collaborate with the credit team to ensure responsible lending practices.
• Assist in assessing customer creditworthiness and advising on loan approvals.
• Ensure compliance with policies and regulatory requirements.
• Prepare sales reports and present performance updates to senior management/CEO.
• Analyze sales data to identify areas for improvement and optimize sales strategies.
• Track customer feedback to improve products and services.

KEY REQUIREMENT SKILLS AND QUALIFICATION

• Degree in Business, Marketing or any related course
• Over 7years of experience in sales, preferably in a microfinance, banking or financial services
• Proficiency in CRM and sales tracking tools is an added advantage
• Proven track record of achieving sales targets and driving business growth
• Strong leadership and people management skills
• Excellent communication, negotiation, and relationship management skills
• Good understanding of microfinance products, credit risk assessment, and financial regulations

HOW TO APPLY

• If you meet the above qualifications, skills and experience share CV on

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• Interviews will be carried out on a rolling basis until the position is filled.
• Only the shortlisted candidates will be contacted.