HARDWARE FIELD SALES EXECUTIVES (TO SELL TOOLS AND MACHINERY) (6 POSITIONS)

DUTIES AND RESPONSIBILITIES

Client Acquisition & Lead Generation

• Actively scout for new business opportunities by identifying and visiting prospective clients such as hardware stores, garages, construction firms, and auto repair shops.
• Conduct cold calls, walk-ins, and scheduled visits to pitch company products.
• Build and maintain a pipeline of qualified leads and convert them into sales.

 Product Demonstration & Consultation

• Demonstrate the use, features, and benefits of tools and machinery to potential buyers.
• Offer technical advice and recommend suitable equipment based on client needs.
• Provide after-sales consultations, including installation guidance and basic usage training where applicable.

Sales Execution

• Negotiate pricing, payment terms, and delivery timelines with customers.
• Prepare quotations and sales proposals in a timely and professional manner.
• Close sales deals and ensure proper documentation and order processing.

Account Management

• Maintain strong relationships with existing clients through regular follow-ups and support.
• Monitor customer satisfaction and resolve any complaints or concerns promptly.
• Upsell and cross-sell additional products to existing accounts.

Territory Management

• Organize and plan daily/weekly routes within the assigned sales territory (Nairobi and/or Mombasa).
• Maintain detailed records of customer visits, feedback, and next steps in CRM or reporting tools.
• Analyze territory performance and adjust strategies to maximize results.

Market Intelligence & Reporting

• Keep track of industry trends, competitor products, pricing, and promotions.
• Share feedback with the management team to help refine sales strategies and product offerings.
• Submit timely and accurate reports, including daily activity logs, sales performance, and market insights.

Collaboration & Internal Coordination

• Work closely with the logistics, inventory, and finance teams to ensure smooth order fulfillment and payment collection.
• Coordinate with the marketing team to support promotions, trade shows, and product launches.

 Compliance & Representation

• Uphold the company’s brand image, values, and ethics in all interactions.
• Ensure compliance with all sales policies, procedures, and customer agreements.
• Represent the company professionally at all times during customer interactions and events.

KEY REQUIREMENT SKILLS AND QUALIFICATION

• Diploma or Degree in Sales, Marketing, Business, Engineering, or any relevant field
• Minimum of 3 years proven experience in field sales of tools, machinery, or similar products
• Strong understanding of the hardware, construction, and automotive industry dynamics
• Proven track record of achieving or exceeding sales targets
• Valid driving license and willingness to travel extensively within the region

HOW TO APPLY

• If you meet the above qualifications, skills and experience share CV on This email address is being protected from spambots. You need JavaScript enabled to view it.
• Interviews will be carried out on a rolling basis until the position is filled.
• Only the shortlisted candidates will be contacted.