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Graphic Design/Digital Marketing Specialist 

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Location: Nairobi

Nature of job: Full time

Package: 120K-150K

Client Summary

Our client is a startup which builds technology to connect blue collar workers in Kenya - from carpenters to cleaners - to jobs. Their suite of products seeks to satisfy a breadth of consumer needs, which provide multiple channels to increase incomes for workers in the system. They have an online marketplace product enabling customers to request services or order ready-to-buy services in over 50 categories from cleaners, to masseuses, to plumbers, and tailors. They also offer maintenance, facilities management, and project management services for business clients.

Candidate Profile

You love to look beyond the surface of things, to explore both the minute details and the big picture. Your work inevitably entails odd hours, long edits, bizarre briefs and tricky workloads and therefore you use your passion to keep you going when you are exhausted but you know it could make it better. You balance projects and master time management and are open minded when it comes to taking trying new things and taking feedback from different sources around you. You will drive the vision of the company and brand through beautiful modern graphic design. You will be responsible for contributing to the promotion of the brand and its services and increasing client engagement through effective design. You will work closely with the Marketing team and will be responsible for owning projects from concept through to completion.

Job Responsibilities

Design Strategy

  • Develop overall brand design guidelines

  • Develop, update, and upkeep design templates & resources.

  • Inspire new creative ideas, out of the box design concepts that push the brand forward visually

  • Keep the office at the leading edge of graphic design and techniques

  • Conduct research that will be used as design content for marketing materials

  • Effectively integrate the message the design should portray and help to ensure branding consistency and quality

 

Collateral development

  • Develop compelling and engaging marketing content

    • Promotional material and large format prints

    • All Social Media Imagery

    • Email Campaign

  • Develop content for other needs:

    • Packaging & Retail

    • Proposals and Presentations

    • Info graphic material

    • Catalogues

    • Edit photos or help in creating info graphics for video content whenever necessary.

 

Other Responsibilities

    • Consistently achieve or exceed monthly target(s) established

    • Develop relationships across the company to maintain a tight brand presence across departments

    • Demonstrate excellent time management to balance multiple projects and their schedules concurrently

Key Skills and Competencies

  • Bachelor’s degree in Graphic Design or equivalent diploma,knowledge/experience

  • Highly skilled in of Adobe Photoshop, Illustrator, Acrobat, InDesign and Creative cloud

  • Proficiency in Google docs would be an added advantage

  • Skilled at using web-based applications and platforms

  • Must possess self-confidence and initiative

  • Emerging knowledge of social media, platforms and trends. Passionate about digital/social marketing, data and technology

  • Ability to work in a fast-paced environment with excellent interpersonal skills. Experienced in successfully managing multiple projects simultaneously, collaboration and working successfully with multiple teams.

  • Innovation - Displays original thinking and creativity; Meets challenges with resourcefulness; Generates suggestions for improving work; develop innovative approaches and ideas; Presents ideas and information in a manner that gets others' attention

How to Apply:

Qualified candidates are encouraged to send CVs quoting relevant skills and experience to This email address is being protected from spambots. You need JavaScript enabled to view it.

 

Interviews will be done on a rolling basis until the position is filled.

Only the shortlisted candidates will be contacted.

 

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